Analytics
See traffic, sentiment, and conversation trends for your companion.
The Analytics tab is all about understanding the quality and patterns of conversations your companion is having. It answers questions like: Are visitors happy? Are their questions getting answered? Where are they coming from? What are they asking about?
Everything on this tab shares a single date range. Click the date button in the top-right corner to change the time period. By default, you see the last 30 days.
Here is what you will find:
Sentiment & Resolution
How visitors feel about their conversations and whether their questions got answered.
Visitor Traffic
Geographic distribution and device breakdown of your visitors.
Top Keywords
The most common topics visitors are asking about.
Conversation Volume
A chart showing how conversation activity trends over time, grouped by intent, sentiment, or resolution.
How the data is generated
After each conversation ends, Aura's AI analyzes the chat and tags it with a sentiment (positive, neutral, or negative), a resolution status (resolved, partially resolved, or unresolved), the primary intent (what the visitor was trying to do), and a list of topics discussed. This happens automatically -- you do not need to do anything.
Sessions table
Below the charts, you will also find a Sessions table listing individual recent conversations. Each row shows:
- Date -- when the conversation happened
- Duration -- how long the conversation lasted
- Messages -- how many messages were exchanged
- Rating -- the star rating the visitor left (if any)
- Credits used -- how many credits that conversation consumed
- Intent -- what the visitor was trying to do (e.g., general inquiry, troubleshooting, feature request)
- Sentiment -- whether the visitor seemed positive, neutral, or negative
- Resolution -- whether the question was resolved, partially resolved, or unresolved
You can sort by any column, search through sessions, and click any row to open the full conversation transcript.
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